Mobile security concerns will increase by 50 percent in this holiday shopping season says a survey conducted by mobile security company ‘Trustlook’. The company came to the said conclusion based on the analysis that 71 percent of consumers in US and UK will be shopping on mobile during the current holiday season.
Due to Smartphone proliferation, faster network speeds and creative shopping apps, consumers will obviously be attracted to do more on their mobiles. This trend will automatically make fraudsters and cyber criminals focus more on various security loopholes left by consumers during their shopping experiences. This leaves an opportunity to hackers who mint money through malware such as ransomware.
As per Trustlook’s survey involving Android OS users, 43% of respondents will make an average spend of more than $250 on purchases made on mobile. The survey also confirmed that 60% of shoppers will prefer doing mobile shopping on smartphones than those doing the same activity on a physical note.
The surprising fact revealed in the Trustlook survey is that 64 percent of mobile shoppers do not have any mobile security apps or tools installed on their devices. The laxity shown by mobile shoppers when it comes to mobile security will surely make merry to online fraudsters in coming days.
Trustlook has over 16 million user database confirmed that in past 5 years the android platform has saw 61,000 percent increase in mobile malware.
The San Jose, the California-based company advised mobile shoppers to download shopping apps only from Google Play store; avoid clicking on suspicious email links to avoid phishing and keep their respective smartphones updated with the latest software.
Note- Phishing is nothing but the act of sending purporting emails from reputable companies and asking the email recipients to disclose vital information such as passwords, credit card pins, contact details and such.
