At the Consumer Electronics Show (CES) 2020 Las Vegas, startups have shown a lot of interest in detailing the facts on how they secure their user data and how they protect it to the core when a consumer uses either a smart toy or a heartbeat monitoring gadget. This clearly states to us the fact that companies are now on giving a lot of importance to Information Security.
“We want to make 100% sure that we give people choices,” said Elnaz Sarraf, the CEO, and Founder of Roybi- a company that participated in the CES Trade Show and promoted itself in developing robots to teach kids skills related to language and such.
The statement was given by the company founder clearly gives us the vision companies have now started to take data privacy seriously and have found that they cannot ignore Information Security anymore.
As governments are mounting scrutinies over how the technology companies are using their user data- throwing special emphasis on user privacy, those participating in the CES 2020 trade show were seen divulging details more related to this issue; just to be in the good books of their consumers and the governments where they do business.
Google took the opportunity at this technology event to say that it is introducing two new voice commands for people to better control their privacy when using their virtual assistant. Facebook also announced that it is going to introduce a new “Privacy Checkup” tool to make users review their privacy settings.
Thus, it’s clearly evident that tech companies are doing their best in letting the world know that they are taking information security seriously. However, most depend on the users who need to keep in mind the fact that they are using the services as per the guidelines.
